I've spent most of my career inside large media organizations, leading teams that build the platforms and data that let one decision ship across dozens of brands at once. More recently that has meant putting AI to work in those environments, where the hard problems are data, workflow, and ownership more than the model.
I'm SVP, Product and Data at NPR, where I lead our product, design, engineering, and data teams. Before that, at Hearst Magazines, I led product and technology for its international brands across seven markets, including Esquire, Women's Health, and ELLE. We partnered with international market leaders and editors on memberships, commerce, advertising, and personalization. I also led AI enablement for Hearst's product and engineering teams: the shared tooling, context, and guardrails that moved agentic workflows from pilots to production.
Earlier, at Viacom, I was the first executive product hire in the corporate data organization. We built innovative, revenue-producing data products on machine-learning platforms used across brands like MTV and Nickelodeon.
Between Viacom and Hearst, I built products in digital health. I helped launch Parsley Health and Mindbloom. At Proper, I stood up product, engineering, design, and data, and we launched a headless commerce platform. At Vori Health, our team replatformed a nationwide telehealth clinic, rebuilt onboarding for a several-fold increase in first-visit conversion, and launched a computer-vision physical therapy experience.
I occasionally take on select advisory projects through NiceSalt, a small product studio.
