I've spent most of my career inside large media organizations, building the platforms, data, and teams that let one decision ship across dozens of brands at once. More recently that has meant putting AI to work in those environments, where the hard problems are data, workflow, and ownership more than the model.
At Hearst Magazines, I lead product and technology strategy for U.S. and international brands, a global portfolio that includes Elle, Esquire, Men's Health, Delish, and Cosmopolitan. I work with regional CEOs and editorial leaders on memberships, commerce, advertising, and personalization across diverse markets.
Earlier, at Viacom, I was the first executive product hire in the corporate data organization. We built innovative, revenue-producing data products on machine-learning platforms used across brands like MTV and Nickelodeon.
Between Viacom and Hearst, I built products in digital health. I helped launch Parsley Health and Mindbloom. At Proper, I stood up product, engineering, design, and data and launched its headless commerce platform. At Vori Health, I replatformed a nationwide telehealth clinic, rebuilt onboarding for a several-fold increase in first-visit conversion, and launched a computer-vision physical therapy experience.
I occasionally take on select advisory projects through NiceSalt, a small product studio.
