Author: David Berzin
21k nautical miles.
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90 days abroad surveying Viacom’s international business has left me with a carbon footprint that will take a ton of composting to undo. What a wonderful, whirlwind journey!
CIO Review Piece: Measuring Product Effectiveness
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Many thanks to CIO Review magazine for publishing my thoughts on product validation. http://www.cioreview.com/cxoinsight/Determining-Product-Effectiveness-When-Measurement-is-Difficult-nid-1160-cid-6.html [efsthumbnail sdsd src=”http://localhost:8888/davidberzin/wp-content/uploads/2015/01/CIO-Review.jpeg”] Understanding the efficacy and validity of a digital product is infinitely easier today than during the pre-internet days of shipping software on floppy discs. But, despite the huge advantages conferred by modern analytic…
Metros of the World
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It’s been quite the fall. Hotel and office locations strewn across European capital plans like poorly thrown darts. Limiting the line items in the expense report seems like a good way to validate the experience here in Europe, binging on local libations and regional delicacies, haggis excluded. So I but…